Hong Kong–born, London-based dressmaker Robert Wun, identified for his surreal and avant-garde couture, has partnered with Johnnie Walker Blue Label to have fun the 12 months of the Horse.
Johnnie Walker, the world’s primary Scotch whisky model, has unveiled a brand new Johnnie Walker Blue Label Lunar New 12 months Restricted Version designed by Robert Wun for the 12 months of the Horse.
The collaboration brings collectively two types of craftsmanship — couture and whisky — and displays Johnnie Walker’s ongoing dedication to working with visionary cultural creators who push boundaries and redefine trendy luxurious.
“I believe there’s magnificence in every thing, in case you put your coronary heart, your soul and your craftsmanship and dedication into it,” says Robert Wun. “Having the ability to work with Johnnie Walker – a model with such legacy and a powerful id – has been extremely rewarding. Pushing boundaries is integral to storytelling, and that’s how I strategy my work: How can I am going additional? How can I carry magic to the collaboration? The place will the chemistry take us? For the 12 months of the Horse, this connection felt particularly significant – the horse costs ahead, symbolizing optimism and a relentless drive to push boundaries.”
Acknowledged by Vogue Enterprise 100, Enterprise of Trend 500, and Tatler Asia as one in all style’s most influential voices, Wun made historical past as the primary Hong Kong–born designer to hitch the distinguished Haute Couture Calendar in Paris. Recognized for daring silhouettes, sculptural kinds, and a fearless avant-garde strategy, he channels the Horse’s spirit of power, freedom, and optimism — a celebration of motion, resilience, and ahead momentum.
Constructing on that inspiration, Wun reimagines Lunar New 12 months by way of a contemporary, creative lens. His limited-edition design honors craftsmanship and uncommon whisky making, interesting to longtime Blue Label collectors in addition to a brand new technology of luxurious customers drawn to up to date cultural expression.
“Robert Wun is a real pioneer – an artist whose craftsmanship, creativeness, and cultural affect mirror the values on the coronary heart of Johnnie Walker,” says Mariana Assis, International Head of Johnnie Walker Luxurious Innovation.
“We’re at all times looking for collaborators who, like us, honor custom whereas boldly reimagining it for a brand new period. Robert’s imaginative and prescient for the 12 months of the Horse defines each this Lunar New 12 months and our personal greater than 200-year journey. Collectively, we’ve created one thing that celebrates heritage whereas inspiring new prospects.”
To have fun the partnership, Johnnie Walker can even unveil unique content material providing an intimate look into Wun’s inventive course of and his imaginative imaginative and prescient for the 12 months of the Horse.
Launched simply forward of Lunar New 12 months, Wun’s limited-edition design will roll out globally throughout chosen markets, together with the U.S., Better China, Southeast Asia, Canada, Australia, Europe, and the U.Ok.
Contained in the bottle is the uncommon Johnnie Walker Blue Label, crafted from among the most distinctive whiskies within the model’s reserves. Just one in 10,000 casks makes the reduce. Greatest loved neat or with a splash of iced water, the whisky reveals layers of wealthy spice, vanilla, honey, caramel, hazelnut, darkish chocolate, and a luxuriously lengthy, smoky end — a becoming pour for marking renewal and new beginnings.
Wun has additionally created a hanging 12 months of the Horse restricted version for John Walker & Sons XR 21 12 months Outdated. Crafted from whiskies aged a minimum of 21 years and produced utilizing a uncommon three-stage course of, XR 21 delivers clean, indulgent layers of honey, spice, tropical fruit, and a heat, lingering end.
Each the Johnnie Walker Blue Label and John Walker & Sons XR 21 12 months Outdated Lunar New 12 months Restricted Editions shall be obtainable in chosen world markets starting October 2025, forward of Lunar New 12 months celebrations in February 2026.
1 IWSR 2023
About Johnnie Walker
Johnnie Walker is the world’s primary Scotch Whisky model* by quantity (IWSR 2024), loved by individuals in over 160 international locations. Because the time of its founder, John Walker, those that craft its whiskies have pursued taste and high quality above all else.
In the present day’s vary of award-winning whiskies consists of Johnnie Walker Purple Label, Blonde, Black Label, Double Black, Inexperienced Label, Gold Label Reserve, Aged 18 Years, and Blue Label. Collectively they account for over 22 million instances bought yearly (IWSR, 2023). Johnnie Walker can be the primary bestselling Scotch Whisky (Drinks Worldwide, 2025).
*In line with IWSR International Database 2025 quantity for 2024
About Diageo
Diageo is a world chief in beverage alcohol with an excellent assortment of manufacturers throughout spirits and beer classes. These manufacturers embody Johnnie Walker, Crown Royal, J&B and Buchanan’s whiskies, Smirnoff and Ketel One vodkas, Captain Morgan, Baileys, Don Julio, Tanqueray and Guinness.
Diageo is a world firm, and our merchandise are bought in almost 180 international locations all over the world. The corporate is listed on each the London Inventory Trade (DGE) and the New York Inventory Trade (DEO).
For extra details about Diageo, our individuals, our manufacturers, and efficiency, go to us at www.diageo.com. Go to Diageo’s world accountable ingesting useful resource, www.DRINKiQ.com for info, initiatives, and methods to share greatest follow.
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About Robert Wun
Born in Hong Kong, Robert was found by Joyce Boutique for his graduate assortment at London School of Trend in 2012. After working 2 years as a freelancer within the business, Robert then launched his label in 2014, centered on customized order solely collections, additionally with a recent tackle footwear and equipment, alongside his distinctive tailoring and inspirations drawn from films and the world of nature.
The model debuted their first runway present in Paris, January 2023, with the help of Bruno Pavlovsky at CHANEL. Robert grew to become the primary designer from Hong Kong to hitch the Haute Couture Calendar in its historical past, as a visitor member of The Fédération de la Haute Couture et de la Mode. It was additionally the closing present of the official Haute Couture Week with their Spring Summer time 2023 Couture assortment.
Robert was the Particular Prix Winner of the ANDAM Trend Awards 2022. He was additionally named some of the influential particular person within the style business by Vogue Enterprise 100 and Tatler Asia in 2023. Having dressed artists like Beyoncé, Celine Dion, Girl Gaga, Adele, Cardi B, Florence Pugh and Billy Porter. The designer was additionally commissioned and have labored with The Royal Ballet, Starvation Video games Film Sequence and Director Wong Kar Wai.
