Chicago’s iconic United Heart has entered a brand new multi-year partnership with Chicago-based manufacturers Señorita and RYTHM to make THC drinks obtainable at concert events and reside occasions, increasing shopper choices for attendees 21 and over.
United Heart visitors can now take pleasure in Señorita and RYTHM hemp-derived THC drinks on the majority of concert events, exhibits and particular occasions all year long with a number of factors of sale all through the venue, based on the corporate, together with grab-and-go stations, bars and a devoted Señorita cellular branded bar.
“This partnership is a serious milestone for town of Chicago, and we’re proud to companion with the United Heart to supply Illinois’ main THC drinks,” stated Ben Kovler, RYTHM, Inc. chairman and interim CEO, in a information launch. “Bringing Señorita and RYTHM to the United Heart displays a easy fact: customers need non-alcoholic choices, and main venues are responding. The United Heart is likely one of the world’s premier venues and continues to set the usual for reside leisure with the introduction of those trendy, accountable choices.”
Señorita and RYTHM will formally kick off this historic partnership in the beginning of February with particular giveaways and non-infused samples at two exhibits: The New Version Method Tour with New Version, Boyz II Males, and Toni Braxton on February 4, and the Life Is a Freeway Tour with Rascal Flatts, Lauren Alaina, and Chris Lane on February 6, based on the corporate. The partnership will proceed to take the primary stage all year long with branded parts within the venue, along with ongoing product sampling and branded giveaways at choose occasions.
“We’re excited to introduce Señorita and RYTHM to the reside leisure area,” stated Joe Myhra, chief working officer, United Heart, within the launch. “As we proceed to evolve choices for our visitors, RYTHM’s Chicago roots made its beverage line a pure match for the United Heart expertise.”
The preliminary lineup will embody 4 5 mg hemp-derived THC choices. Señorita shall be obtainable in three flavor-driven classics: Lime Jalapeño Margarita, Mango Margarita and Grapefruit Paloma, based on the corporate. RYTHM choices will embody its uplifting Sativa beverage, pairing mandarin orange with pure caffeine for a crisp, energizing increase.
