EABL (East African Breweries) is the biggest beer enterprise in east Africa with a robust presence in Kenya, Uganda and Tanzania and the transaction has reportedly generated $2.3bn in web proceeds.
Diageo has dedicated to enter into long run licensing agreements in addition to transitional service agreements with EABL. Regionally owned manufacturers will stay owned by EABL and there can be refreshed agreements for EABL to provide sure Diageo spirits, RTD manufacturers and Guinness underneath licence plus the import and distribution of different Diageo spirits.
Nik Jhangiani, interim CEO of Diageo, mentioned: “EABL and Diageo have constructed the biggest beer enterprise in East Africa, a testomony to pushed folks with a ardour for the customers and communities they serve.
“We stay dedicated to returning the group to properly inside our goal leverage ratio vary of two.5 – 3.0x by disposals of non-strategic, non-core belongings, alongside delivering constructive working leverage, and tighter capital self-discipline.”
Within the fiscal 12 months ended 30 June 2025, EABL reported web gross sales of $996m and web earnings of $94m, with web debt at $229m.
Atsushi Katsuki, president and CEO of Asahi, added: “This enterprise is a high-quality, main firm in Kenya, Uganda, and Tanzania, with an unrivalled model portfolio and advertising capabilities, state-of-the-art manufacturing services and robust market shares.
“Along with its glorious administration staff and workers, we’ll pursue sustainable progress and medium- to long-term enhancement of company worth, whereas contributing to the event of the native economies.”
