Lewis Hamilton is never out of the headlines. Whether or not it’s his spectacular sporting achievements—he has no fewer than seven Formulation One World Championship titles—his profession strikes (together with his swap from Mercedes to Ferrari), or his relationship life, the racing driver regularly garners consideration.
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However usually, Hamilton makes use of that highlight for good. He has his personal charitable basis, Mission 44, which goals to assist younger folks from underrepresented teams in constructing careers in STEM. He’s additionally an enormous animal lover and has been vegan since 2017 after watching What the Well being for the primary time.
Since then, Hamilton has made it his mission to boost consciousness of plant-based diets, the problems surrounding meat consumption, and animal rights. Listed here are among the methods he has helped propel the motion ahead—whether or not by way of trend, pet meals, burgers, or just utilizing his social media platforms to advocate for change.
Wikimedia Commons
1 He encourages folks to scale back their meat consumption
In fact, Hamilton’s social media feeds are stuffed with Formulation One content material, together with modeling pictures and images with family and friends, however he additionally offers loads of airtime to veganism.
After profitable his seventh Formulation One World Drivers’ Championship title in 2020, Lewis Hamilton used the highlight to increase consciousness about plant-based diets. “The horrifying issues which might be occurring to animals so as so that you can maintain consuming meat is inhuman,” he captioned a video displaying pigs heading to slaughter. “If we will let go of our needs and consider the affect we’re having, possibly with some compassion, collectively we can assist cease this by ravenous the trade that’s supplying [meat]. It’s these of us that eat animal merchandise which might be complicit with this occurring. Please don’t flip a blind eye, please don’t ignore it. Go plant-based.”
In 2021, after sharing a BBC article a few slaughterhouse employee within the UK, he once more urged his followers to rethink their selections, writing on Instagram: “These of you that eat meat, please take a second to suppose. Please cease consuming meat. We’ve to finish this horrific atrocity.”
Lewis Hamilton | Instagram
2 He’s an enormous advocate for feeding canines a plant-based eating regimen
Hamilton is a loyal animal lover, and his late canine, Roscoe, was the apple of his eye. After Roscoe struggled with quite a few well being points all through his life, Hamilton transitioned him to a vegan eating regimen and observed he appeared more healthy and extra energized. “I’m at all times in search of methods to take care of his well being and actually simply enhance his high quality of life, and his eating regimen is only one a part of that,” he informed Folks in 2024. “However he has a lot extra vitality and doesn’t wrestle as a lot with the well being points he had earlier than.”
Bramble
3 He partnered with a vegan pet food model
Due to the affect that plant-based meals had on Roscoe, Hamilton even invested within the plant-based pet food model, Bramble, in 2024. Roscoe even bought an honorary place as the corporate’s Chief Style Officer.
“This extends past a conventional funding for me, as this can be a house I care deeply about and am excited to assist,” mentioned Hamilton. “As somebody who’s constantly seeking to enhance my well being and discover the fitting meals to maintain my vitality ranges up, I feel we must always look to do the identical for our pets, and I need to give Roscoe the very best substances to maintain him wholesome and energetic. Bramble ticked all of the bins for me.”
Complicated Networks | First We Feast
4 He informed Sean Evans to supply extra vegan wings on ‘Scorching Ones’
In Might 2024, Hamilton appeared on the massively in style YouTube sequence Scorching Ones, which sees host Sean Evans hearth interview questions at company whereas they eat progressively spicier wings. Hamilton managed to make all of it the way in which to the most popular stage on the present whereas consuming vegan wings. He even took the chance to recommend that Evans supply the vegan possibility because the default. “You need to serve the vegan wings,” he mentioned. “It will save so many chickens.”
Tommy Hilfiger
5 He’s an enormous supporter of vegan trend
Hamilton loves trend, so long as it’s vegan. In 2020, he partnered with Tommy Hilfiger to launch his personal vegan trend line, that includes T-shirts, hoodies, jackets, sneakers, and caps, all made with sustainable supplies similar to natural cotton and recycled plastic.
“We’re attempting to push every little thing utilizing trendy materials—recycled cotton and denim, natural cotton, plant-based materials. All our down is vegan, and we simply bought an award for all of the vegan footwear and boots we do,” Hamilton informed WWD.
He’s additionally an enormous fan of Stella McCartney, a vegetarian, leather-free trend label.
Pexels
6 He speaks up for animal rights
Lewis Hamilton doesn’t simply communicate up for canines and chickens—he’s a agency supporter of the rights of all animals. In 2019, for instance, he urged his tens of millions of social media followers to not assist dolphin reveals. After sharing footage from one present, he mentioned: “Please please don’t go and assist these reveals world wide, don’t purchase tickets to indicate your youngsters. As an alternative educate them on these horrible issues which have occurred to dolphins, whales, and different sea life. These lovely creatures shouldn’t undergo.”
He has additionally spoken out towards trophy looking, rhino poaching, and whale hunts.
Neat Burger
7 He invested in a vegan burger chain
Hamilton was a key investor within the vegan fast-food chain Neat Burger, which opened in central London in 2019 earlier than increasing throughout the capital metropolis and into the US, Europe, and Dubai. “As somebody who follows a plant-based eating regimen, I imagine we’d like a more healthy high-street possibility that tastes wonderful, but additionally gives one thing thrilling to those that need to be meat-free each from time to time,” Hamilton mentioned when it first launched.
The chain was initially in style however bumped into difficulties in 2025, when it was pressured to shutter most of its places. On the time of writing, there seems to be only one remaining Neat Burger outlet, in Milan, Italy.
Past Meat
8 He persuades his teammates to attempt vegan meals
In 2019, as he ready for the British Grand Prix, Hamilton threw a vegan Caribbean barbecue for his group, full with loads of Past Meat.
He mentioned in his Instagram story on the time: “A variety of my guys have by no means tried it earlier than they usually all like it, particularly with a little bit of the recent sauce and every little thing. It’s nice. It’s all vegan. Past Meat is all vegan, plant-based. When you go Past Meat, you ain’t going again.”
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Charlotte is a VegNews editor and author based mostly in sunny Southsea on England’s southern coast.